Nollywood actor Uzee Usman has attributed the slow growth of Kannywood to inadequate financial support from wealthy individuals and political leaders in Northern Nigeria, saying the Hausa-language film industry has struggled to reach its full potential because of limited investment.
Speaking during an appearance on *The Morayo Show*, Usman said the lack of sponsorship from affluent northerners has prevented Kannywood from competing on the same level as Nollywood, which has benefited from sustained backing by private investors and corporate organisations.
According to the actor, the entertainment industry in Northern Nigeria continues to face funding challenges despite its rich pool of talent and loyal audience.
He argued that many wealthy individuals in the region have been reluctant to invest in film production, distribution and other aspects of the creative industry, leaving filmmakers to finance projects with limited resources.
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Usman noted that greater financial commitment from northern millionaires, business leaders and political stakeholders could significantly improve the quality of productions, create more jobs and expand Kannywood’s reach beyond Nigeria.
He contrasted the situation with the South, where he said Nollywood has enjoyed stronger support from investors, helping the industry evolve into one of the country’s biggest cultural and economic exports.
The actor stressed that entertainment should be viewed as a viable business capable of generating employment and contributing to economic development rather than merely serving as a leisure activity.
Beyond discussing Kannywood’s challenges, Usman also reflected on his experience working on the blockbuster movie *A Tribe Called Judah*, where he portrayed the character Adamu.
He described the role as one of the most demanding of his career, saying the emotional depth required for the character challenged him as an actor.
Usman, however, praised filmmaker and actress Funke Akindele for creating a supportive environment throughout the production.
According to him, Akindele invested time in helping members of the cast understand and interpret their respective characters, ensuring each performance aligned with the story’s vision.
He said her hands-on approach during rehearsals and filming contributed significantly to the chemistry displayed on screen and strengthened the bond among the actors.
Usman added that the cast developed close personal relationships during the production, a factor he believes translated into authentic performances that resonated with audiences.
A Tribe Called Judah became one of Nigeria’s biggest box-office successes, earning widespread acclaim for its storytelling and performances.
The actor expressed optimism about the future of Kannywood, insisting that with greater investment, improved infrastructure and stronger collaboration between filmmakers and investors, the Hausa film industry can achieve greater recognition both within Nigeria and on the international stage.

